Learn the fundamentals
Core principles, LinkedIn strategies, and the vocabulary your coach uses.
Quality beats quantity
A small group of well-tended relationships will outperform a giant list of weak ties every time. Focus on the people you respect and enjoy.
Prioritize on purpose
Sort your contacts into a Top 10, Top 50, and Top 100. The Top 10 get real attention. The rest get scheduled, intentional touches.
Be useful first
Lead with value: an introduction, a relevant article, a thoughtful question. Asking before giving wears out a relationship fast.
Follow up is the work
Most networking fails at the follow-up step, not the first meeting. A short note within 48 hours is worth more than a perfect elevator pitch.
Choose events deliberately
Most events are not worth your time. Ask who will be there, what the format is, and whether you'll actually be able to have substantive conversations.
Show up online consistently
A current LinkedIn profile and a steady cadence of useful posts compound over years. Strangers should be able to figure out who you are in 30 seconds.